privacy policy
This Privacy Policy describes how www.africaawaits.com (the “Site” or “we” or “us”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.
Africa Awaits is committed to protecting your privacy and handling your personal data with the utmost care and transparency. This Privacy Policy explains how we collect, use, share, and safeguard your information, whether you’re planning a safari, subscribing to our newsletter, or browsing our website.
1. Our Promise to You
- We hold your data securely.
- We never sell your data.
- We only share it where necessary to deliver your travel experience.
- We empower you with clear rights to access, correct, or delete your information
2. What Information We Collect
We collect personal and sensitive information when you:
- Inquire about a safari or travel services
- Fill out our client intake form or "Safari Starter Survey"
- Book travel through us
- Communicate with us by phone, email, social media, or website forms
- Subscribe to our newsletter or opt into marketing
- Visit or interact with our website
Examples of Data We Collect
- Full name, email, phone number, address, and travel interests
- Passport and ID information for bookings
- Emergency contact info
- Dietary requirements, allergies, and medical information (optional)
- Names and details of family members or travel companions
- Marketing preferences and web browsing behavior
- Payment method and billing information (via secure processors)
- Device information (IP address, browser type, and cookies)
3. How We Use Your Information
We use the data we collect to:
- Design and manage your travel itinerary
- Communicate with you before, during, and after your trip
- Personalize and improve our services
- Process bookings and payments
- Comply with legal obligations (e.g., safety, insurance, visas)
- Analyze website traffic and digital interactions
- Send marketing communications (only if you’ve opted in)
- Respond to your questions, concerns, or compliments
4. Cookies and Tracking Technologies
Our website uses cookies and tracking tools like Google Analytics, Webflow, and Meta Pixel to:
- Understand how users interact with our site
- Improve our website’s performance and experience
- Tailor future communications based on user behavior
You can manage cookie settings through your browser. Opt-out links include:
- Read more about how Meta uses your Personal Information here
- You can opt-out of Meta here
- Read more about how Google uses your Personal Information here
- You can opt-out of Google Analytics here
5. Email Communications
We use email platforms such as Safari Portal, Gmail, or Flodesk to:
- Send trip information, newsletters, and updates
- Deliver important client communications
- Ensure secure and permission-based communication
We use Flodesk to market our services and products to subscribers who have opted in for the service via a signup form, check-in form, accepted meeting request, or other opt-in options. This service is subject to our privacy policy and personal information shared with Flodesk is securely stored on their servers. Read more about how Flodesk uses your personal information here.
Every email includes an easy unsubscribe option. If you're still receiving emails after unsubscribing, contact us directly.
6. Who We Share Your Data With
We only share your personal information when necessary to deliver or support your safari experience, including with:
- Partner travel providers (such as, but not limited to, lodges, airlines, ground handlers)
- Insurance, visa, or travel compliance providers
- CRM, web, and analytics service providers
- Legal, accounting, or audit professionals
- Emergency contacts or authorities, if needed
We never sell your personal data.
7. International Data Transfers
If you're located in the EU or UK, your data may be transferred outside your jurisdiction. We ensure that:
- Transfers comply with the General Data Protection Regulation (GDPR)
- Safeguards are in place via approved mechanisms (e.g., standard contractual clauses)
8. How We Protect Your Information
We take your security seriously. Our safeguards include:
- Encrypted communications and data storage
- Role-based access to client records
- Secure payment processors
- Staff privacy training and confidentiality protocols
9. How Long We Keep Your Data
We retain personal data:
- For as long as necessary to fulfill your trip and legal obligations
- For marketing purposes until you unsubscribe
- For customer service history and financial reporting as required
You may request deletion or a copy of your data at any time.
10. Your Rights
You have the right to:
- Access the personal data we hold about you
- Request corrections or updates
- Request deletion of your data
- Withdraw consent for marketing at any time
- Request a copy of your data in a portable format
- File a complaint with your data protection authority
To exercise any of these rights, contact hello@africaawaits.com. We will respond within 30 days.
11. Minors
Our services are not directed at individuals under 18 without parental consent. If you are a parent or guardian and believe your child has submitted personal data to us, please contact us for deletion.
12. Changes to This Privacy Policy
We may update this policy from time to time to reflect changes in law or company practices. Updates will be posted to our website and marked with a new effective date.
13. Contact
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at hello@africaawaits.com or by mail using the details provided below:
Africa Awaits
PO Box 744
Cashiers, NC 28717
USA
Last updated: 3 June 2025
